AI Insights · Timothy · January 2023
Top 5 Personal Finance Budgeting and Planning Apps in the US for Q4 2022
An overview of the performance of the top 5 personal finance budgeting and planning apps in the US during Q4 2022, including trends in downloads, revenue, and active users.
The fourth quarter of 2022 saw significant activity among the top personal finance budgeting and planning applications in the United States. Here’s a detailed look at their performance metrics, with data sourced from Sensor Tower.
Rocket Money - Bills & Budgets
Rocket Money experienced fluctuations in weekly revenue, peaking at approximately $189K during the week of October 10, and ending the quarter with around $126K in the last week of December. Weekly downloads were notable, especially in the final week of the quarter with a surge to about 366K. Active users increased from 1.24M at the start of the quarter to nearly 1.72M by the end.
Mint: Budget & Expense Manager
Mint showed a gradual climb in weekly revenue, starting at around $10K and reaching about $23K by mid-December. Weekly downloads saw a significant peak at approximately 67.5K in the final week of December. Active users fluctuated but closed the quarter at around 1.05M.
Cleo: Cash advance & Credit
Cleo maintained a steady download rate, averaging around 34K weekly downloads throughout the quarter. Active users remained relatively stable, starting and ending the quarter at around 255K.
Splitwise
Splitwise saw minor fluctuations in weekly revenue, peaking at approximately $5.6K in mid-October and ending the quarter at around $3.7K. Weekly downloads were highest at around 40K in early October, while active users saw a slight decrease from around 130K to 102K by the end of December.
EveryDollar: Personal Budget
EveryDollar experienced a peak in weekly revenue at approximately $115K in mid-October, ending the quarter with around $65K. Weekly downloads peaked at about 21K in the last week of December. Active users saw an increase from around 292K to 309K over the quarter.
For more detailed insights and data, visit Sensor Tower.